Lilongwe-based youth-led farmers organisation, Chozizwa Youth Farmers is slowly challenging established companies after it successfully launched production of poultry feeds.
The organisation is producing pourtly feeds trading under the brand Chozi poultry feeds.
The organisation’s treasurer Maureen Taweni has told ProjectM in an interview that the organisation is using locally available raw materials to produce what she has described as high quality feeds.
Taweni says the 25-member group decided to venture into poultry feed production after identifying a gap in the market for affordable and nutritious poultry feed.
“As a group, we noticed how local poultry farmers were struggling to access affordable poultry feeds and that reason alone prompted us to start producing this product,” said Taweni.
Chozi poultry feeds has quickly gained popularity among farmers in Lilongwe where the group says it has been making huge sales.
“Since its launch roughly 2 years ago, our feeds have been receiving positive feedback from farmers and most farmers appreciate the improved health and productivity of their poultry,” said Taweni.
She said production process of the product involves the procurement of raw materials such as Maize, Groundnuts, fish, beans and other materials that are then carefully mixed to come up with a final product.
The group aims to expand operations, increasing production capacity and distribution networks with an aim of dominating the local poultry feed industry.
“We are committed to dominating the local market and exploring regional export opportunities,” she added.
Roughly, the organization is raking in an average of K2.5 million in profits per year through the feeds.
Agricultural expert Tenson Zobo and a renowned poultry farmer based in Area 23, Lilongwe has praised Chozi poultry feeds, describing it as a game changing innovation.
“I have tried this product and I must say it’s exceptionally good and even it’s pricing is competitive,” said Zobo.
Chozi poultry feeds are currently being sold at the group’s shop in Area 25, Lilongwe, with distribution networks currently being established across the country.