Malawian marketing executive Maxwell Ng’ambi has secured a top job in Zambia after Absa Bank plc appointed him Assistant Vice-President for Brand and Retail Support.
In a statement, posted on the bank Facebook Page, it says the appointment is aimed at reinforcing its focus on strengthening customer experience, brand positioning and retail execution.
Reads the report in part: “Ng’ambi brings extensive experience from the telecoms industry where he has been central to digital transformation initiatives. He previously served as Head of Brand and Communications at both Airtel Zambia and MTN Zambia.
“In those roles, he led brand strategy, communications and consumer engagement programmes in a highly competitive and fast-evolving market. He was instrumental in the rollout and positioning of key digital and connectivity products, including the MyAitel App, 5G services, eSim, VoLTE and Tonse data bundles.”
Ng’ambi confirmed the move through an update to his LinkedIn profile.
The former award winning journalist-turned marketer, whose immediate-past role was aide to former Malawi President Lazarus Chakwera, also worked for a number of banks in Malawi, including Standard Bank, defunct IndeBank and MTL.
He also held regional roles within the Standard Bank Group and SABMiller.
